Lifestyle PR in Singapore
Crafting Desirability, Defining Prestige Lifestyle PR for Brands That Set the Standard
Email Us for Collaboration
What Is Lifestyle PR?
Lifestyle PR focuses on promoting consumer brands that enhance everyday living—think fashion, wellness, travel, beauty, and more. In a world where trends shift fast and digital noise is constant, Lifestyle PR helps brands craft compelling stories and cut through the noise and get seen where it matters—whether that’s in top-tier magazines or social media platforms like Instagram, TikTok and Youtube.
By tailoring strategies to your brand’s identity, audience, and market, an effective lifestyle PR agency ensures your message cuts through the clutter and leaves a lasting impression.
Why You Need Lifestyle PR In Singapore
In a competitive space, standing out isn’t optional—it’s essential. Lifestyle PR helps you:
- Define your brand voice and positioning
- Gain visibility through media and and KOL (key opinion leader) outreach and partnerships
- Create memorable brand experiences
- Grow your brand’s presence and awareness among your target audience
Award-Winning PR That Creates Impact
Best PR Campaign (Regional) – Beauty and Wellness
Marketing – Interactive PR Awards 2024
Case Studies
Who We Are
Who We ArePR that works. We know the right people, create the right stories, and get your brand
seen, heard, and talked about – where it matters most.
We Are Insiders
Deep industry knowledge means we know how to get your brand in the right places.
We Are Storytellers
Every brand has a unique story—our job is to make it resonate.
We Are Connectors
Our relationships with media, influencers, and tastemakers give your brand the visibility it deserves.
What We Do
We build the buzz, spark conversations, and put your brand in the right hands, in the right places, at the right time. When people see your brand, they can’t help but be smitten!
Media Pitching & Relations
KOL Outreach
Events & Product Seeding
We don’t chase headlines—
We craft narratives that make headlines come to you.
With the right story, the right people take notice. We shape narratives that put your brand in the spotlight.
Email Us for CollaborationSmitten Stories: What Our Clients Say
We have been working with Smitten from the start and Marianne and her team are an absolute joy to work with. As an experienced journalist understand what the media needs, which is fantastic! Smitten PR has truly become an indispensable part of my team.
Xenia Wong
Founder of Sigi Skin
Marianne is a rare gem. Her former beauty editor background enables her to always make on-point editorial pitches –she understands what the media needs which is a a huge plus for her clients. Together with her capable team, they make things happen every single time. A true PR enabler, Smitten can always be counted upon to deliver. Always a joy working with them.
Serene Seow
Senior Editor at CNA Lifestyle
A good PR professional can make an enormous difference to both individuals and businesses. Marianne is not only highly qualified but very experienced, modern, and skillful in her delivery of PR solutions that met our brief and delivered results. She is a master of her profession, not to mention a fun and delightful person to work with.Her team has
been great in providing us support, insight and also they are quick in their responses! 5 stars
Charlene Ng
Founder of A Tapir’s Tale
We have nothing but praises for Smitten! Marianne is definitely the goto beauty expert in Singapore and we’re incredibly thankful to be working with her and the team since our brand launch in 2017. Smitten consistently delivers and is approachable, resourceful, and delightful, which really makes all the difference!
Ziling Toh
COO of RE:ERTH
Marianne and her team at Smitten are a delight to work with; she knows her client products inside and out and truly believes in them, and this shines through in her pitches and personal interactions. Given her experience as a beauty industry insider, I have complete trust in her savvy opinions!
Kate McFarlane
Senior Editor at Sassymama
Marianne is totally dedicated to her mission. She is always helpful and resourceful on how to effectively launch our campaigns. Marianne got us featured in many media publications, both print and digital, and even radio spots and an interview and photoshoot for a top Singapore lifestyle magazine. Thanks for your help and enthusiasm!
Manon Allano
Managing Director of Estheclinic
Marianne Wee runs a great team! Our annual fundraising event, Pasar Glamour, has been supported by Smitten PR for several years now. Working with them, alongside our own social media outreach efforts, we always get great coverage in the mainstream press and digital media platforms. They have impressive media relationships and we know we can always rely on them for our PR needs. Thanks, Marianne!
Janice Koh
Actress, former NMP and co-founder of Pasar Glamour
Ready to Elevate Your Brand? Let’s Talk
Big ideas start with a conversation. Drop us a message, and let’s create something extraordinary for your brand.