What Is a Press Release Agency?
A press release agency helps brands share important news with the world in a professional and impactful way. Instead of just writing an announcement, they make sure your story is told clearly, captures attention, and reaches the right people in the media.
At Smitten PR, our press release services work with journalists, editors, and online platforms to spread your message so your brand is seen, heard, and trusted. Whether you are launching a new product, celebrating a milestone, or managing a sensitive situation, our press release agency ensures your story gets noticed by the audiences that matter most.
Why Your Brands Needs a Press Release Agency
Having a strong press release is more than just news. It is a powerful communication tool that can help shape how people see your brand. Here are some of the reasons why working with a press release agency can make a big difference:
- Build credibility and trust – Getting featured in respected media outlets
- Drive awareness – Bring awareness and trust by sending your message towards new customers, partners or investors.
- Improve online visibility – by publishing press releases that strengthen your search rankings and keep your brand discoverable
- Save time and resources – Let experienced PR professionals handle the writing, editing, and media outreach for you.
We don’t just send your press release —
We get your story published
With newsworthy angles and targeted media outreach, we put your brand in the spotlight.
Email Us for CollaborationOur Press Release Services – Turning Your News into Headlines
At Smitten PR, We don’t just write press releases. We create a complete PR strategy that ensures your news gets noticed by the right audience.
Press Release Writing & Editing
Our expert writers transform your announcements into newsworthy stories. We craft powerful headlines and professional, AP-style press releases that are clear, impactful, and designed to capture media attention.
Press Release Distribution
We strategically deliver your press release to the right inboxes. Our targeted distribution network ensures your news reaches the specific journalists, editors, and influencers who matter most to your brand, maximising your chance of getting seen.
Media Relations & Journalist Outreach
We personally pitch your story to our media contacts. Through personalised outreach and strategic follow-ups, we build the relationships that turn your press release into interviews, features, and valuable earned media coverage.
Event & Launch Annoucements
We help you turn product launches, company milestones, and special events into stories the media wants to cover. By pitching directly to the right journalists and tailoring each outreach, we create genuine buzz that leads to features, interviews, and lasting visibility for your brand.
Why Choose Our Press Release Agency In Singapore?
At Smitten PR, , we don’t just write press release — we’re media strategists who know how to make your brand newsworthy.
Experienced PR Professionals
With years of experience, our team has secured coverage in major publications across industries.
Tailored Client Approach
Every press release is crafted to reflect your brand voice and objectives
Strong Media Connections
We maintain trusted relationships with journalists and editors to help your story reach the right audience
Award-Winning PR That Creates Impact
Our result speak for themselves. Smitten Pr was recently awarded Best PR Campaign (Regional) – Beauty and Wellness at the Marketing Interactive PR Awards 2024
Case Studies
Our portfolio includes a blend of globally renowned and emerging beauty and wellness brands. We are proud to have partnered with:
Smitten Stories: What Our Clients Say
We have been working with Smitten from the start and Marianne and her team are an absolute joy to work with. As an experienced journalist understand what the media needs, which is fantastic! Smitten PR has truly become an indispensable part of my team.
Xenia Wong
Founder of Sigi Skin
Marianne is a rare gem. Her former beauty editor background enables her to always make on-point editorial pitches –she understands what the media needs which is a a huge plus for her clients. Together with her capable team, they make things happen every single time. A true PR enabler, Smitten can always be counted upon to deliver. Always a joy working with them.
Serene Seow
Senior Editor at CNA Lifestyle
A good PR professional can make an enormous difference to both individuals and businesses. Marianne is not only highly qualified but very experienced, modern, and skillful in her delivery of PR solutions that met our brief and delivered results. She is a master of her profession, not to mention a fun and delightful person to work with.Her team has
been great in providing us support, insight and also they are quick in their responses! 5 stars
Charlene Ng
Founder of A Tapir’s Tale
We have nothing but praises for Smitten! Marianne is definitely the goto beauty expert in Singapore and we’re incredibly thankful to be working with her and the team since our brand launch in 2017. Smitten consistently delivers and is approachable, resourceful, and delightful, which really makes all the difference!
Ziling Toh
COO of RE:ERTH
Marianne and her team at Smitten are a delight to work with; she knows her client products inside and out and truly believes in them, and this shines through in her pitches and personal interactions. Given her experience as a beauty industry insider, I have complete trust in her savvy opinions!
Kate McFarlane
Senior Editor at Sassymama
Marianne is totally dedicated to her mission. She is always helpful and resourceful on how to effectively launch our campaigns. Marianne got us featured in many media publications, both print and digital, and even radio spots and an interview and photoshoot for a top Singapore lifestyle magazine. Thanks for your help and enthusiasm!
Manon Allano
Managing Director of Estheclinic
Marianne Wee runs a great team! Our annual fundraising event, Pasar Glamour, has been supported by Smitten PR for several years now. Working with them, alongside our own social media outreach efforts, we always get great coverage in the mainstream press and digital media platforms. They have impressive media relationships and we know we can always rely on them for our PR needs. Thanks, Marianne!
Janice Koh
Actress, former NMP and co-founder of Pasar Glamour
Ready to Elevate Your Brand? Let’s Talk
Big ideas start with a conversation. Drop us a message, and let’s create something extraordinary for your brand.